Browsing by Author "İmdad, Yağmur Gizem"
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Customer segmentation using a developed RFM model: An application in a rug&carpet manufacturing company
İmdad, Yağmur Gizem (Abdullah Gül Üniversitesi, Sosyal Bilimleri Enstitüsü, 2022)Data science has gained enormous importance by contributing to the in-depth understanding and interpretation of information. Especially companies consult on data analysis to make strategic decisions in the competitive ...