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Toplam kayıt 76, listelenen: 21-30
Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image
(EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2018)
this paper is to investigate the influence of guerrilla marketing in social media on brand image.
Design/methodology/approach - A conceptual model was developed based on the information acceptance model (IACM). The ...
The impact of trade openness on global carbon dioxide emissions: Evidence from the top ten emitters among developing countries
(ELSEVIERRADARWEG 29, 1043 NX AMSTERDAM, NETHERLANDS, 2016)
This study aims to analyze the relationship between carbon dioxide (CO2) emissions, trade openness, real income and energy consumption in the top ten CO2 emitters among the developing countries; namely China, India, South ...
Airbnb and COVID-19: SPACE-TIME vulnerability effects in six world-cities
(Elsevier, 2022)
This study examines the COVID-19 vulnerability and subsequent market dynamics in the volatile hospitality
market worldwide, by focusing in particular on individual Airbnb bookings-data for six world-cities in various
continents ...
HOW AND WHEN CUSTOMER ENGAGEMENT UNDERLIES THE LINK BETWEEN FAMILY OWNERSHIP AND FIRM PERFORMANCE: A CONCEPTUAL FRAMEWORK
(Çukurova Üniversitesi, 2022)
With the rapid proliferation of social media, two-way interactions between customers and
firms are increased in the past decade. This interactive communication helps firms
increase customer engagement. For this reason, ...
City love and neighbourhood resilience in the urban fabric: A microcosmic urbanometric analysis of Rotterdam
(ELSEVIER, 2022)
Ups and downs in city life are dependent on the citizens' appreciation for their urban ‘home’, in
particular the neighbourhood liveability. Taking modern research on urban wellbeing and
happiness as a point of departure, ...
Special issue on ‘The city 2.0 – Smart People, Places and Planning’
(ELSEVIER, 2022)
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Institutional Settings and Effects on Agricultural Land Conversion: A Global and Spatial Analysis of European Regions
(MDPI, 2023)
Spatial planning systems and institutions have a significant role in managing non-agricultural land growth in Europe and the assessment of how their implementation impacts on agricultural land consumption is of great ...
Social Constructivism and Its Contributions to Explain the European Integration
(ANKARA UNIV EUROPEAN UNION RESEARCH CENTRE, 2015)
Uluslararası ilişkiler disiplini içinde 1980’ler sonrasında ortaya çıkan
toplumsal inşacı yaklaşım, bir önermeler topluluğu olarak günümüzde kendine
önemli bir yer edinmiştir. İnşacılık, öznelerarası anlam, normlar, ...
Connectedness and spillovers in the innovation network of green transportation
(ELSEVIER SCI LTD, 2023)
Greener alternatives for fuelling automobiles, such as hydrogen transport and electric vehicles, have shown
considerable promise in transportation. Many others are sceptical of the growing enthusiasm for these new
technologies, ...
Pay Geri Alım Programlarında Firma Büyüklüğü Etkisi: Borsa İstanbul Üzerine Bir Uygulama
(İşletme Araştırmaları Dergisi (JOURNAL OF BUSINESS RESEARCH-TURK), 2023)
Amaç – Çalışmada, Borsa İstanbul’da payları işlem gören şirketlerin 2018-2021 yılları arasında pay geri
alım programı başlatılmasına dair Kamu Aydınlatma Platformu’na yapmış oldukları 74 adet
duyurunun pay getirilerini ...