• USING SIMULATION PROGRAMS AS CAPSTONE PROJECT IN BUSINESS ADMINISTRATION EDUCATION: A CASE STUDY 

  Süklün, Harika (Çanakkale Onsekiz Mart Üniversitesi, 2019)

  Other than the theoretical knowledge that given the students there is a strong need for gaining knowledge in the real-world business environment especially for the BA students. Simulation programs enable students to set ...

• Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image 

  Gökerik, Mehmet; Gürbüz, Ahmet; Erkan, İsmail; Mogaji, Emmanuel; Sap, Serap (EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2018)

  this paper is to investigate the influence of guerrilla marketing in social media on brand image. Design/methodology/approach - A conceptual model was developed based on the information acceptance model (IACM). The ...

• STRATEJİK YÖNELİM VE İŞLETME PERFORMANSI: BİR LİTERATÜR TARAMASI 

  KARACA KALKAN Pelin; ALADAĞ Ömer Faruk (2021)

  Stratejik yönelim, işletmelerin faaliyetlerini şekillendiren, etkileyen ve yaşamlarını sürdürmeleri ve performanslarını artırmalarına yönelik davranış geliştirmelerini sağlayan ilkeler olarak tanımlanmaktadır. Stratejik ...

• Barriers To Strategy Implementation In Turkey's Healthcare Industry: Hospital Manager Perspectives 

  Saffet Ocak; Omer Faruk Aladag; Mehmet Ali Koseoglu; Brian King (TAYLOR & FRANCIS LTD, 2021)

  Although strategy implementation has profound implications for delivering efficient service, it has been largely neglected in the healthcare management literature. This study explores the barriers to effective implementation ...

• Analysis of CO2 emissions and energy consumption by sources in MENA countries: evidence from quantile regressions 

  Alharthi, Majed; Dogan, Eyup; Taskin, Dilvin (SPRINGER HEIDELBERGTIERGARTENSTRASSE 17, D-69121 HEIDELBERG, GERMANY, 2021)

  The development of economies and energy usage can significantly impact the carbon dioxide (CO2) emissions in the Middle East and North Africa (MENA) countries. Therefore, this study aims to analyze the factors that determine ...

• Why are Faculty Unfavorably Disposed to MOOCs? - A Sharing of Views by Chinese Hospitality Educators 

  Zhang, Xin; Koseoglu, Mehmet Ali; King, Brian (ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2021)

  This study explores the negative disposition of many hospitality higher education faculty toward MOOCs, an increasingly prominent delivery mode in pedagogical discourse which potentially enriches student learning. Such ...

• The role of institutional quality and environment-related technologies in environmental degradation for BRICS 

  Hussain, Muzzammil; Dogan, Eyup (ELSEVIER SCI LTDTHE BOULEVARD, LANGFORD LANE, KIDLINGTON, OXFORD OX5 1GB, OXON, ENGLAND, 2021)

  An expanding body of literature has highlighted the environment-growth nexus. However, the literature is scarce on the role of environmental technologies and institutional quality in environmental pollution. The present ...

• Business model adaptation as a strategic response to crises: navigating the COVID-19 pandemic 

  Chanyasak, Teerawut; Koseoglu, Mehmet Ali; King, Brian; Aladag, Omer Faruk (EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2021)

  Purpose This study aims to explore how hotels adapt their business models as a strategic response to crisis situations. It sheds light on the processes and methods of business model adaptation during severe crisis situations, ...

• Origins, evolution and themes of scholarly hospitality sources: 1960-2019 

  Koseoglu, Mehmet Ali; Mehraliyev, Fuad; Aladag, Omer Faruk; King, Brian) (ELSEVIER SCI LTDTHE BOULEVARD, LANGFORD LANE, KIDLINGTON, OXFORD OX5 1GB, OXON, ENGLAND, 2021)

  This paper provides an overview and insight into the intellectual foundations and evolution of hospitality scholarship. The authors found that hospitality research has exhibited certain defining and evolving characteristics ...

• A typology of personalisation practices in marketing in the digital age 

  Cavdar Aksoy, Nilsah; Tumer Kabadayi, Ebru; Kocak Alan, Alev (ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2021)

  One reflection of the digital age is creating personalised experiences in different ways by collecting and processing personal level information about individuals. Understanding and explaining this process can be beneficial ...

• Greedy randomized adaptive search procedure for simultaneous scheduling of production and preventive maintenance activities in dynamic flexible job shops 

  Baykasoglu, Adil; Madenoglu, Fatma S. (SPRINGERONE NEW YORK PLAZA, SUITE 4600 , NEW YORK, NY 10004, UNITED STATES, 2021)

  In the present study, we proposed a greedy randomized adaptive search procedure (GRASP) for integrated scheduling of dynamic flexible job shops with a novel preventive maintenance policy. In most of the real-life scheduling ...

• Antecedents of Private-Label Brand Purchase Intention: An Experimental Analysis 

  Ipek, Ilayda; Yilmaz, Cengiz (ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2021)

  Recent decades have witnessed a growing attention toward private-label brands (PLBs), which also have become of critical importance in emerging markets. Building on this, the main purpose of this empirical research is to ...

• Gigification, job engagement and satisfaction: the moderating role of AI enabled system automation in operations management 

  Braganza, Ashley; Chen, Weifeng; Canhoto, Ana; Sap, Serap (TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OR14 4RN, OXON, ENGLAND, 2021)

  Innovative and highly efficient Artificial Intelligence System Automation (AI-SA) is reshaping jobs and the nature of work throughout supply chain and operations management. It can have one of three effects on existing ...

• ARE WE READY FOR THE NEW NORMAL IN E-BUSINESS EDUCATION? SENTIMENT ANALYSIS OF LEARNERS' OPINIONS ON MOOCS 

  Cizmeci, Bulent (RUSSIAN STATE VOCATIONAL PEDAGOGICAL UNIVUL LUNACHARSKOGO, 85A, OFIS 203, YEKATERINBURG, 620075, RUSSIA, 2021)

  Introduction. The new digital economy and its constantly evolving paradigm have completely transformed the model of doing business and the learning methods. MOOCs (massive-open-online-courses) and micro-credentials are the ...

• Is leverage a substitute or outcome for governance? Evidence from financial crises 

  Tekin, Hasan; Polat, Ali Yavuz (EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2021)

  Purpose The authors investigate the impact of governance on the leverage of East Asian firms in the financial crisis context, in order to understand the puzzle whether debt acts as a substitute for governance or an outcome ...

• EXPANDING THE BOUNDARY OF BRAND EXTENSIONS THROUGH BRAND RELATIONSHIP QUALITY 

  Arikan, Esra; Yilmaz, Cengiz; Bodur, Muzaffer (VILNIUS GEDIMINAS TECH UNIVSAULETEKIO AL 11, VILNIUS LT-10223, LITHUANIA, 2016)

  Research on brand extensions identifies the concept of perceived fit as the prime determinant of success. Yet, it is not difficult to find examples of brands that have been extended successfully into "perceptually distant" ...

• You May Not Reap What You Sow: How Employees' Moral Awareness Minimizes Ethical Leadership's Positive Impact on Workplace Deviance 

  Gok, Kubilay; Sumanth, John J.; Bommer, William H.; Demirtas, Ozgur; Arslan, Aykut; Eberhard, Jared; Ozdemir, Ali Ihsan; Yigit, Ahmet (SPRINGERVAN GODEWIJCKSTRAAT 30, 3311 GZ DORDRECHT, NETHERLANDS, 2017)

  Although a growing body of research has shown the positive impact of ethical leadership on workplace deviance, questions remain as to whether its benefits are consistent across all situations. In this investigation, we ...

• Not all emerging markets are the same: A classification approach with correlation based networks 

  Sensoy, Ahmet; Ozturk, Keyser; Hacihasanoglu, Erk; Tabak, Benjamin M. (ELSEVIER SCIENCE INCSTE 800, 230 PARK AVE, NEW YORK, NY 10169, 2017)

  Using dynamic conditional correlations and network theory, this study brings a novel interdisciplinary framework to define the integration and segmentation of emerging countries. The individual EMBI+ spreads of 13 emerging ...

• Workplace diversity and intercultural communication: A phenomenological study 

  Evans, Adam; Suklun, Harika (TAYLOR & FRANCIS ASKARL JOHANS GATE 5, NO-0154 OSLO, NORWAY, 2017)

  For decades, the United States has seen an increasing number of immigrants, which has led to a significant increase in cultural diversity in the United States. This phenomenological study examines the contextual history ...

• Is Publishing Country-of-Design Information Beneficial for MNCs? 

  Genc, Ebru; Wang, Shih-Ching (ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2017)

  In this study, we examined the effect of a countering strategy of manipulating country-of-manufacturing (COM) with country-of-design (COD) information that has been adopted by multinational corporations (MNCs). We conducted ...

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