Browsing İşletme Bölümü Koleksiyonu by Issue Date
Now showing items 1-20 of 65
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A comparison of proactive and reactive environmental strategies in green product innovation
(INDERSCIENCE ENTERPRISES LTD, WORLD TRADE CENTER BLDG, 29 ROUTE DE PRE-BOIS, CASE POSTALE 856, CH-1215 GENEVA, SWITZERLAND, 01.09.2019)Companies are exposed to different kinds of pressures to respond to environmental sustainability issues. It is critical to understand how firms integrate environmental issues into their corporate agendas and how these ... -
Sosyal medyanın çok katlı pazarlamada kullanımı ve iş tatmini üzerindeki etkileri
(Bandırma Onyedi Eylül Üniversitesi, 2012)Kitle iletişim kanallarının bölünmüşlüğü ve reklam mesajlarının çokluğu, doğru hedef kitleye ulaşmayı ve mesajın müşteriler tarafından algılanmasını zorlaştırmaktadır. Bundan dolayı geleneksel medya kanallarında yapılan ... -
Dynamics in the Diffusion and Institutionalization of Site-Based Management Reform in the United States of America
(Eskişehir Osmangazi Üniversitesi, 2013)This study is examined research question: “How does the diffusion of SBM over time and space resemble the broader social dynamics associated with diffusion of educational policy innovations in particular, and other ... -
Determining critical success factors related to the effect of supply chain integration and competition capabilities on business performance
(SPRINGER, 2015)This study analyzes those critical success factors related to supply chain integration (SCI) and competition capabilities (CC) and which have more effect on business performance (BP) by using a structural equation model. ... -
Cross-functional integration in the sustainable new product development process: The role of the environmental specialist
(ELSEVIER SCIENCE INC, 2015)Companies in the twenty-first century are exposed to a variety of pressures to respond to environmental issues, and responding to these pressures affects several aspects of business such as purchasing, marketing and ... -
COMPARISON OF INTERNATIONAL AND DOMESTIC ACQUISITIONS: A LITERATURE REVIEW
(Bandırma 17 Eylül Üniversitesi, 2016)International Aquisitions (IAs) have been used extensively by companies. Although IAsdiffer from domestic aquisitions, there is not a literature review about how they differ. A literature review of acquisitions in terms ... -
EXPANDING THE BOUNDARY OF BRAND EXTENSIONS THROUGH BRAND RELATIONSHIP QUALITY
(VILNIUS GEDIMINAS TECH UNIVSAULETEKIO AL 11, VILNIUS LT-10223, LITHUANIA, 2016)Research on brand extensions identifies the concept of perceived fit as the prime determinant of success. Yet, it is not difficult to find examples of brands that have been extended successfully into "perceptually distant" ... -
Workplace diversity and intercultural communication: A phenomenological study
(TAYLOR & FRANCIS ASKARL JOHANS GATE 5, NO-0154 OSLO, NORWAY, 2017)For decades, the United States has seen an increasing number of immigrants, which has led to a significant increase in cultural diversity in the United States. This phenomenological study examines the contextual history ... -
You May Not Reap What You Sow: How Employees' Moral Awareness Minimizes Ethical Leadership's Positive Impact on Workplace Deviance
(SPRINGERVAN GODEWIJCKSTRAAT 30, 3311 GZ DORDRECHT, NETHERLANDS, 2017)Although a growing body of research has shown the positive impact of ethical leadership on workplace deviance, questions remain as to whether its benefits are consistent across all situations. In this investigation, we ... -
Not all emerging markets are the same: A classification approach with correlation based networks
(ELSEVIER SCIENCE INCSTE 800, 230 PARK AVE, NEW YORK, NY 10169, 2017)Using dynamic conditional correlations and network theory, this study brings a novel interdisciplinary framework to define the integration and segmentation of emerging countries. The individual EMBI+ spreads of 13 emerging ... -
Is Publishing Country-of-Design Information Beneficial for MNCs?
(ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2017)In this study, we examined the effect of a countering strategy of manipulating country-of-manufacturing (COM) with country-of-design (COD) information that has been adopted by multinational corporations (MNCs). We conducted ... -
Alliances to acquisitions: A road map to advance the field of strategic management
(Emerald Group Publishing Ltd., 2017)Although primarily treated as two distinct research streams, strategic alliances and mergers and acquisitions together occupy much of the strategic management discourse. Alliances, in many cases, end in acquisitions as ... -
Sustainable new product development
(EDWARD ELGAR PUBLISHING LTD, THE LYPIATTS, 15 LANSDOWN RD, CHELTENHAM GL50 2JA, GLOS, ENGLAND, 2018)Sustainable new product development -
Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image
(EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2018)this paper is to investigate the influence of guerrilla marketing in social media on brand image. Design/methodology/approach - A conceptual model was developed based on the information acceptance model (IACM). The ... -
TURKISH MERGERS AND ACQUISITIONS (M&As): A HISTORICAL VIEW OF CHARACTERISTICS, TRENDS, AND DIRECTIONS
(Zonguldak Bülent Ecevit Üniversitesi, 2018)This study analyses acquisitions that Turkish companies are involved between 1990- 2017 by analyzing trends in number and volume of activity, geographic dispersion of foreign acquirers and targets, deal characteristics. ... -
A comparative analysis of international and domestic acquisitions: What drives acquirer competitiveness?
(Inderscience Publishers, 2018)Despite several decades of research in the context of mergers and acquisitions (M&As), an understanding of acquirer competitiveness in international vis-à-vis domestic acquisitions remains inconclusive. This empirical study ... -
USING SIMULATION PROGRAMS AS CAPSTONE PROJECT IN BUSINESS ADMINISTRATION EDUCATION: A CASE STUDY
(Çanakkale Onsekiz Mart Üniversitesi, 2019)Other than the theoretical knowledge that given the students there is a strong need for gaining knowledge in the real-world business environment especially for the BA students. Simulation programs enable students to set ... -
BULANIK ÇOK KRİTERLİ KARAR VERME ORTAMINDA YEŞİL TEDARİKÇİ SEÇİMİ
(ACC Publishing, 2019)Yasal düzenlemeler ve müşterilerin artan çevre koruma bilinci, işletmeleri tedarik zinciri faaliyetlerini,yeşil tedarikçi zinciri yönetimine uygun olarak çevreye daha az zarar verecek şekilde yapılandırmaya özengösterir ... -
A CASE STUDY: DO MISCONCEPTIONS LEAD TO INTERGROUP CONFLICTS AT WORKPLACES?
(ACC Publishing, 2019)This study's purpose was to investigate if misconceptions lead to conflicts and increase attention among scholars for further research as well. Although misconception is one of the roots of conflicts is somehow accepted, ... -
SOLVING THE HYBRID FLOW SHOP SCHEDULING PROBLEM USING HEURISTIC ALGORITHMS
(ACC Publishing, 2019)A variant of the hybrid flow shop (HFS) problem considering missing operations, transportation timesand sequence-dependent setup times is investigated. Heuristic algorithms along with dispatching rulesanddispatching rules ...
