Erişim şekli için "info:eu-repo/semantics/closedAccess" İşletme Bölümü Koleksiyonu listeleme
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Not all emerging markets are the same: A classification approach with correlation based networks
(ELSEVIER SCIENCE INCSTE 800, 230 PARK AVE, NEW YORK, NY 10169, 2017)Using dynamic conditional correlations and network theory, this study brings a novel interdisciplinary framework to define the integration and segmentation of emerging countries. The individual EMBI+ spreads of 13 emerging ... -
Origins, evolution and themes of scholarly hospitality sources: 1960-2019
(ELSEVIER SCI LTDTHE BOULEVARD, LANGFORD LANE, KIDLINGTON, OXFORD OX5 1GB, OXON, ENGLAND, 2021)This paper provides an overview and insight into the intellectual foundations and evolution of hospitality scholarship. The authors found that hospitality research has exhibited certain defining and evolving characteristics ... -
PERSONALIZATION IN MARKETING: HOW DO PEOPLE PERCEIVE PERSONALIZATION PRACTICES IN THE BUSINESS WORLD?
(CALIFORNIA STATE UNIV, 2023)With emerging digital technologies, personalization has become a key activity for marketing strategy to gain competitive success in customer relationships. The aim of this study is to develop and empirically assess a ... -
Portfolio optimization: An application on the BIST-30 Index
(Peter Lang AG, 2023)F. S. Madenoğlu And Ö. F. Ünlüsoy, "Portfolio Optimization: An Application on the BIST-30 Index," In Interdisciplinary Public Finance, Business and Economics Studies– Volume VI , Berlin: Peter Lang Publishing, Inc., ... -
The role of institutional quality and environment-related technologies in environmental degradation for BRICS
(ELSEVIER SCI LTDTHE BOULEVARD, LANGFORD LANE, KIDLINGTON, OXFORD OX5 1GB, OXON, ENGLAND, 2021)An expanding body of literature has highlighted the environment-growth nexus. However, the literature is scarce on the role of environmental technologies and institutional quality in environmental pollution. The present ... -
Solving Optimization Problem with Particle Swarm Optimization: Solving Hybrid Flow Shop Scheduling Problem with Particle Swarm Optimization Algorithm
(SPRINGER LINK, 2021)The flow shop scheduling problem is widely discussed in the literature since it is frequently applied in real industry. This paper presents a variant of flow shop scheduling problem with parallel machines. The proposed ... -
The surprise effect of ambient ad on the path leading to purchase: Testing the role of attitude toward the brand
(Routledge, 2020)Enterprises have made changes in their marketing and communication activities because of increased competition and changes in consumer behavior. In seeking to stand out from their competitors, brands have started to use ... -
Sustainable new product development
(EDWARD ELGAR PUBLISHING LTD, THE LYPIATTS, 15 LANSDOWN RD, CHELTENHAM GL50 2JA, GLOS, ENGLAND, 2018)Sustainable new product development -
A typology of personalisation practices in marketing in the digital age
(ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2021)One reflection of the digital age is creating personalised experiences in different ways by collecting and processing personal level information about individuals. Understanding and explaining this process can be beneficial ... -
Why are Faculty Unfavorably Disposed to MOOCs? - A Sharing of Views by Chinese Hospitality Educators
(ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND, 2021)This study explores the negative disposition of many hospitality higher education faculty toward MOOCs, an increasingly prominent delivery mode in pedagogical discourse which potentially enriches student learning. Such ... -
You May Not Reap What You Sow: How Employees' Moral Awareness Minimizes Ethical Leadership's Positive Impact on Workplace Deviance
(SPRINGERVAN GODEWIJCKSTRAAT 30, 3311 GZ DORDRECHT, NETHERLANDS, 2017)Although a growing body of research has shown the positive impact of ethical leadership on workplace deviance, questions remain as to whether its benefits are consistent across all situations. In this investigation, we ...
